The buzz word in today's business world is MARKETING.
From a female perspective....

However, most people often ask for a simple explanation of
"Marketing." Here it is:

You're a woman and you see a handsome guy at a party.
You go up to him and say, "I'm fantastic in bed,"
That's Marketing.

You're at a party with a bunch of friends and see a handsome guy.
One of your friends goes up to him and pointing at you says, "She's Fantastic in bed," That's Advertising.

You see a handsome guy at a party. You go up to him and get his
telephone number. The next day you call and say,"Hi, I'm fantastic
in bed," That's Telemarketing.

You see a guy at a party, you straighten your dress.
You walk up to him and pour him a drink. You say,"May I," and reach
up to straighten his tie brushing your breast lightly against his
arm, and then say, "By the way, I'm fantastic in bed," That's
Public Relations.

You're at a party and see a handsome guy.
He walks up to you and says,"I hear you're fantastic in bed,"
That's Brand Recognition.

You're at a party and see a handsome guy.
You talk him into going home with your friend.
That's a Sales Rep.

Your friend can't satisfy him so he calls you.
That's Tech Support.

You're on your way to a party when you realise that there could be
handsome men in all these houses you're passing. So you climb onto
the roof of one situated toward the centre and shout at the top of
your lungs, "I'm fantastic in bed!" That's Junk Mail.